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Questions to Ask Before Partnering with a Direct Mail Marketing Company
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Questions to Ask Before Partnering with a Direct Mail Marketing Company

Direct Mail Marketing

Questions to Ask Before Partnering with a Direct Mail Marketing Company

For any business (especially pizza shops), using direct mail to target current and potential customers has a multitude of benefits, and on most occasions, even more benefits than just digital marketing alone. But, before you begin any direct mail campaign, it’s likely you’ll need to decide on a direct mail marketing partner to help accomplish your goals. When making this decision, it’s crucial to ask potential partners some key questions. For your convenience, we’ve listed these out for you in this short read!

By Caitlin Lally|2022-09-08T11:30:29-04:00September 8, 2022|Direct Mail Marketing|Comments Off

10 Tips for Modern Direct Mail

Direct mail is just as relevant now, if not more, than it was in the pre-digital era. Today’s most successful modern direct mailers go beyond eye-catching creative and quick and timely execution. They succeed because of quality data, digital touches and personalization that leads to interest and results.

By Caitlin Lally|2022-06-30T12:01:37-04:00June 30, 2022|Direct Mail Marketing|Comments Off

Marketing Buzzwords Series: Part 3

You may or may not have heard about “direct marketing”. Although you might know a bit or a lot about marketing in general – what exactly does it mean when the word “direct” is placed in front of it? How can it be used? What results can it give you? And most importantly – how can it specifically help your shop? Direct marketing is a form of marketing that goes directly to the buyer. No steps along the way or promotion to other business – just messaging that’s straight to the viewer. Today, we’re talking about this commonly used buzzword phrase, and how you can use it effectively.

By Caitlin Lally|2022-06-16T10:22:45-04:00June 2, 2022|Direct Mail Marketing|Comments Off

Why Direct Mail is So Effective

As direct mail experts, we know that one of the most important things about a direct mailer is eye catching, thought provoking, purposeful, and exciting graphics. It all matters. Color choices, fonts and weights, photography, placement – the list goes on. With so many design possibilities and a ton of choices to make, you may sometimes feel lost. To make things a little easier for you, we’re listing (and explaining) the top 10 design trends that will arise (or continue to be most popular) in 2022.

By Caitlin Lally|2022-01-14T10:01:49-05:00January 14, 2022|Direct Mail Marketing