A Brief History of Pizza Hut & Its Marketing

Pizza chains don’t just become successful overnight. It takes time, hard work, and you guessed it – good marketing to get to where they want to be. That being said, we’re taking a moment to highlight the history, failures, and successes of one well-known chain in particular…Pizza Hut: the world’s leading company in the fast-food segment, and perhaps the single most successful pizza producer to date. Read on to learn how this restaurant chain got to be one of America’s most famous pizza brands.