Mail

The Power of Direct Mail – Part 3

Over the past two weeks, if you’ve been keeping up with our blog, you’ve gotten the chance to hear about the true power direct mail holds. We’ve shared why direct mail is still so powerful in today’s marketing world, as well as tips and tricks on how to improve your current direct mail marketing. For our final blog of The Power of Direct Mail series, we’re taking you through the importance of creating, using, and distributing coupons, and how providing deals and discounts can help your direct mail stand out from the rest and ultimately boost your shop’s sales and popularity.

By |2021-06-11T09:37:45-04:00June 11, 2021|Direct Mail Marketing|Comments Off on The Power of Direct Mail – Part 3
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Tracking ROI Rich Direct Mail

Direct mail can be your best tactic - if done right. Its open rates can reach up to 42%, which is a lot higher than most e-mail open rates. 56% of consumers think print marketing is the most trustworthy of all marketing channels, and 70% of Americans say that mail is more personal than digital marketing. While these are excellent stats, we know it’s not always that easy to track and measure ROI from physical mail in the same way you track ROI from your digital strategies. Don’t worry, we’re here to help out.

By |2021-05-21T09:32:28-04:00May 21, 2021|Direct Mail Marketing|Comments Off on Tracking ROI Rich Direct Mail
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Direct Mail Stats You Need to See

Direct mail is our specialty at ZaHub, and we believe in its marketing power for pizza shops. We could go on and on about why we think it’s great, but we understand that sometimes it takes some hard facts and solid numbers to believe in direct marketing, too. You’ll see – the numbers simply speak for themselves.

By |2021-05-14T09:15:59-04:00May 14, 2021|Direct Mail Marketing|Comments Off on Direct Mail Stats You Need to See
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6 Direct Mail Mistakes (You Don’t Have to Make)

Effective direct marketing is a mixture of experienced technique, considering market trends, and visually enticing design and content. Getting to quality direct marketing can be anything but direct, and while your shop may experience a misstep here and there, here are 6 direct marketing mistakes you don’t have to make.

By |2021-04-16T09:49:12-04:00April 16, 2021|General Marketing Strategy|Comments Off on 6 Direct Mail Mistakes (You Don’t Have to Make)
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